Measurement of digital maturity in medium-sized companies in the municipality of Tecomán, Colima, Mexico

Keywords: digital maturity; medium size companies; gender.

Abstract

The present study aims to analyze the digital maturity of medium-sized companies in the municipality of Tecoman, Colima, Mexico, and the relation it as with the gender or level of study of the leader of the organization, by applying the Forrester four-dimension model. For this purpose, a mixed approach is used, selecting a sample of 40 economic units out of a total of 47 in the municipality, all medium-sized companies with between 51 and 250 employees. As a result, it was observed that the gender and level of education of the person in charge has no influence on the digital maturity of medium scale business.

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Author Biographies

Francisco Preciado Álvarez, Universidad de Colima - México

Doctor en Ciencias Administrativas, Maestro en Tecnologías de Información, Licenciado en Informática Administrativa, Profesor Investigador de Tiempo Completo adscrito a la Facultad de Contabilidad y Administración Tecomán, Miembro del Sistema Nacional de Investigadores (SNI: Nivel Candidato), Académico Certificado por ANFECA, Líder del UCOL-CA78.

Fabian Ojeda Pérez, Universidad de Colima - México

Doctor en Estudios Fiscales, Maestro en Ciencias Administrativas, Contador Público, Profesor Investigador de Tiempo Completo adscrito a la Facultad de Contabilidad y Administración Tecomán, Miembro del Sistema Nacional de Investigadores (SNI: Nivel 1), Integrante del UCOL-CA78.

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Published
2023-09-04
How to Cite
Preciado Álvarez, F., & Ojeda Pérez, F. (2023). Measurement of digital maturity in medium-sized companies in the municipality of Tecomán, Colima, Mexico. Religación, 8(37), e2301067. https://doi.org/10.46652/rgn.v8i37.1067