Vol. 11 No. 51 (2026): Issue in progress [Continuous publication July-September].

General Section

Dennys Alexander Chuiza Sani, Cristian Andrés Erazo Álvarez

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AI-generated Content in TikTok Advertising Campaigns and Its Impact on Audience Engagement in Ecuador

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Nancy Adriana Cuesta Pillaga, Fabián Vladimir Argudo Palomeque

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Transition of Traditional Television Newscasts in Cuenca to the Facebook Platform: Impact on Audience Interaction

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Sully Liliana Vargas Montoya, Edgar David Sánchez Encalada

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Relationship between emotional regulation and perceived performance in children's hockey players

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Segundo Marcelo Marcelo Buñay, Ana Zulema Castro Salazar

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Factors that limit the development of professional footballers in rural areas

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Andrés Santiago Muñoz Pinto, Nancy Marcela Cárdenas Cordero

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Impact of regular physical activity on executive functions and academic learning in elementary school students

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Álvaro Daniel Castillo Monge, Carmen Yolanda Jaramillo-Calle

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The Potable Water Service and Its Effects on the Gastronomic Sector in the City of Ibarra

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Iliana Jaritza Granja Daza, José Luis Núñez Muñoz

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Analysis of the Tourist Profile at the Cascadas del Milagro in the Pujilí Canton

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Social Sciences

Gustavo Leonardo Proaño Minda, Irina Magaly Alcívar Pinargote

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Inclusive Physical Education through Universal Design for Learning (UDL) in Upper Basic Education

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Erik Alexandro Lara Imbago, Christian Banegas Campoverde

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Influence of citizen participation in local development planning in the canton of Cayambe

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Wendy Diana Carranza Quimi, Jessica Cecibel Mosquera Pincay, Ruben Neptali Avila Peralta

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Internal control and its impact on the collection management of the company Importadora Tay Fu S.A, in the Canton of Quevedo, year 2023

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Sócrates Santiago Vera Rodríguez, Angela Lorena Carreño Mendoza

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Social Evaluation of the Training Values Program: Impact and Challenges in Manabí

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Management

Jorge Joel Apuango Sarmiento, Mónica Rosales Namicela

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Sustainable community development in Quisquis, Cañar: Kañari Cosmovision, Ancestral agroecological practices and social and solidarity economy

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Jorge Joel Apuango Sarmiento, Mónica Rosales Namicela

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Sustainable community development in Quisquis, Cañar: Kañari Cosmovision, Ancestral agroecological practices and social and solidarity economy

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Arthur Michael Salazar-Pacheco, Lenin Stalyn Nazate-Chuquitarco, Alisva de los Angeles Cárdenas-Pérez

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The Role of Digital Intensity in the Financial Performance of the Food and Beverage Sector in Latacunga, Ecuador (2020–2025)

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Lizeth Marisol Amaguaya Heredia , Magda Francisca Cejas Martínez

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Effectiveness of acquisitions in the public procurement process of the GAD servers of the Guano cantón

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Liseth Tatiana García Chamba, Jennifer Janina Zambrano Vera , Ketty Del Rocío Hurtado García, Brenda Elizabeth Oña Sinchiguano

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Circular economy strategies for cost reduction in SMEs in the Latacunga Canton, Cotopaxi Province

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Paloma Ramírez Flores, Vanessa Massiel Gómez Gaytán, María Baal Berit Murga Rodríguez, Bricia Esthela Guerrero Fuentes

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Alternative Dispute Resolution in Latin American public administrations: a comparative law study

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EDUCATION

Cristian Andrés Chocho León, Helder Guillermo Aldas Arcos

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The sport initiation of Ecuadorian race walkers who participated in the Paris 2024 Olympic Games

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Víctor Hugo Roldán Tixi , Juan Carlos Bayas Machado

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Physical Education Class Hours in South America: A Literature Review of its Impact and Perception in the Ecuadorian Educational Community

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Fausto Andrés Sierra Chiriboga, Ana Zulema Castro Salazar, Helder Guillermo Aldas Arcos

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Upper body explosive strength in competitive tennis players: comparison of performance profiles according to gender

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Guido Clodoveo Torres Arichavala, Helder Guillermo Aldas Arcos

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Effects of gamification on student motivation in artistic gymnastics physical education classes

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Pierina Dayana Pinoargote Anchundia, Zoila Guillermina Torres-Palchisaca

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Methodology for Improving Step Length Technique in Athletic Walking

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Byron Armando Guallpa Inga, Santiago Alejandro Lalama Melendez, Victoria Marilyn Salazar Piña

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Diversification of School Sports and Its Influence on the Comprehensive Development of Basic Education Students in Biblián Canton

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Dennis Junior Mejia Benavides , Victoria Marilyn Salazar Piña

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Motor coordination circuits in technical fundamentals of football for children aged 8 to 10 years at Lions Academy

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Communication and Digital Culture

Jean Luca Andrade Tobar, Katherine del Carmen Manzur Rizquez

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Graphic design as a communication strategy on Instagram: relationship with engagement in SMEs in Quito, Ecuador

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Andrés Santiago Carpio Guevara, José Luis Rodriguez Manzano

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Analysis of Audiovisual Soccer Content on TikTok and Its Impact on Audience Engagement in Cuenca, Ecuador

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Anderson Leonel Alvear Ordoñez, Kerly Micaela Quilumba Millingalle, Marilin Vanessa Albarrasin Reinoso, Rodrigo Arturo Reyes Armas

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Impact of artificial intelligence on managerial decision-making in micro-enterprises in the La Maná canton

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